Out with the old, and in with the New - and a question for You.
Today, we’re wrapping up operations in the store. Many of you have been nice to come in and say offer “I’m sorry”, “we’ll miss you”, and “what’re you doing next?”. All of which are very welcome sentiments.
We will miss you all as well - for the moment. We’d like to say specifically what’s next, but I’ve learned that sometimes it’s important to finish one piece of business before we start the next. Ideas Abound! We’re considering the principles of what Wine Expressions was all about and how we move forward with the best parts of that, while leaving behind what simply didn’t work for us - the retail shop in Lisle.
What did work? Customer relationships. Wine Knowledge. Continual research. Picking through 30+ labels to find one gem. Education. Commitment to quality. Interesting (we hope) presentation formats. Explaining to customers at their level of interest.
These are the principles we hope to carry forward into the next incarnation of Wine Expressions. We hope you’ll stick with us through this journey and we hope we can service what you need.
So, stay abreast. We promise to continue to give you our insights on wine, recent favorite picks, thoughts on the industry, and pointers to good specific bottles - even if we’re not selling them.
And, I have a question for you: what will you miss most? What service can we provide - either virtually or more directly with product that would still offer value? How can we best bring our community online? Do you want information about the industry, wines, items for purchase? Do you want us to offer items for sale?
We have ideas, and probably more than we can act on. Help us hone that - what are yours?
Looking forward to staying in-touch,
Brad
July 15th, 2010 at 2:45 pm
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